Public Relations

This can be as straightforward as presenting our client’s best interest in the public domain, generally within the domestics or international media.

More usually there can be a requirement for our client to counter a negative public perception which is or may soon be splashed across the media (often referred to as “spin”) or, in a non-reactive manner, senior staff need skilled coaching in dealing with a hostile or intrusive media during difficult periods.

PR type investigations can also be especially helpful in such areas as competitor profiling. Selective information can be reported in the press, which is liable to have the required impact upon the target company.

Our highly experienced journalist partners are able to utilise this professional “cover” in many ways, to our client’s wider advantage. A suitable pretext can be created for a bona fide journalist to make enquiries which are otherwise difficult to accomplish by other means.